{"id":40,"date":"2020-02-11T22:20:00","date_gmt":"2020-02-12T01:20:00","guid":{"rendered":"http:\/\/dev.danphilibin.com\/wordpress\/?p=57"},"modified":"2020-02-27T10:31:41","modified_gmt":"2020-02-27T13:31:41","slug":"metas","status":"publish","type":"post","link":"https:\/\/globoex.com\/stone\/metas\/","title":{"rendered":"Saiba como definir metas de vendas para seu neg\u00f3cio"},"content":{"rendered":"<div class=\"entry-content\">\n<p>O crescimento de seu neg\u00f3cio depende dos resultados que voc\u00ea atinge. E isso passa pela elabora\u00e7\u00e3o das <b>metas de vendas<\/b>.&nbsp;Elas s\u00e3o resultados de um planejamento, no qual voc\u00ea vai definir quis s\u00e3o os objetivos a serem atingidos ou, melhor ainda, superados. As boas metas s\u00e3o ousadas, mas, ao mesmo tempo, poss\u00edveis de serem atingidas (veja mais sobre isso abaixo).<\/p>\n<p>Para o coach profissional e membro da True Consultoria, Wagner Campos, as metas de vendas devem ser elaboradas durante todo o ano, com objetivos e indicadores mensais. \u201cElas dependem de v\u00e1rios fatores, inclusive do segmento em que atuam\u201d, explica. Por isso, n\u00e3o \u00e9 poss\u00edvel definir um m\u00e9todo preciso. No entanto, existem <strong>boas pr\u00e1ticas<\/strong> que podem ser seguidas&nbsp;para planejar as metas. <a href=\"https:\/\/globoex.com\/stone\/wp-content\/uploads\/metas-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-75901\" src=\"https:\/\/globoex.com\/stone\/wp-content\/uploads\/metas-1.jpg\" alt=\"\" width=\"848\" height=\"450\" srcset=\"https:\/\/globoex.com\/stone\/wp-content\/uploads\/metas-1.jpg 848w, https:\/\/globoex.com\/stone\/wp-content\/uploads\/metas-1-600x318.jpg 600w, https:\/\/globoex.com\/stone\/wp-content\/uploads\/metas-1-300x159.jpg 300w, https:\/\/globoex.com\/stone\/wp-content\/uploads\/metas-1-768x408.jpg 768w\" sizes=\"auto, (max-width: 848px) 100vw, 848px\" \/><\/a><\/p>\n<figure id=\"attachment_10135\" class=\"wp-caption alignnone\"><figcaption class=\"wp-caption-text\">Metas de vendas devem ser espec\u00edficas, mensur\u00e1veis e ating\u00edveis.&nbsp;<\/figcaption><\/figure>\n<h2>Metas de vendas devem ser realistas<\/h2>\n<p>Na hora de elaborar as metas de vendas de seu neg\u00f3cio, voc\u00ea deve ter bom senso, pois elas devem ser <strong>alcan\u00e7\u00e1veis<\/strong><strong>.<\/strong> De nada adianta projetar resultados muito altos, que os indicadores anteriores mostram que n\u00e3o ser\u00e3o atingidos.<\/p>\n<p>Para Campos, n\u00e3o existe uma f\u00f3rmula espec\u00edfica para definir os objetivos. \u201c\u00c9 complexo estabelecer uma defini\u00e7\u00e3o, quando as a\u00e7\u00f5es podem ser direcionadas para v\u00e1rios segmentos distintos\u201d, relata Campos. No entanto, ele afirma que as metas de vendas devem ser <b>espec\u00edficas<\/b>, mensur\u00e1veis, ating\u00edveis e relevantes.<\/p>\n<p>Al\u00e9m disso, precisam ter indicadores que realmente comprovem que seu neg\u00f3cio est\u00e1 indo na dire\u00e7\u00e3o correta. Veja abaixo alguns pontos a serem <b>avaliados <\/b>na hora de estabelecer as metas de vendas, para que elas n\u00e3o se tornem dif\u00edceis de serem cumpridas. As dicas s\u00e3o do coach profissional e membro da True Consultoria, Wagner Campos.<\/p>\n<ul>\n<li>Qual o mercado existente para seu neg\u00f3cio?<\/li>\n<li>Qual a situa\u00e7\u00e3o atual em que o seu mercado se encontra?<\/li>\n<li>Qual foi o maior resultado j\u00e1 obtido?<\/li>\n<li>Quais s\u00e3o as condi\u00e7\u00f5es para as metas serem cumpridas?<\/li>\n<li>Qual \u00e9 o ticket m\u00e9dio de seu neg\u00f3cio?<\/li>\n<li>Quantos clientes ativos voc\u00ea possui?<\/li>\n<li>Quantos clientes inativos voc\u00ea possui? Quantos desses podem ser reconquistados? E o que fazer para reconquist\u00e1-los?<\/li>\n<li>O que os seus concorrentes est\u00e3o oferecendo? O que eles est\u00e3o fazendo de diferente que pode impedir voc\u00ea de alcan\u00e7ar seus objetivos?<\/li>\n<\/ul>\n<p>Al\u00e9m dessas quest\u00f5es, voc\u00ea precisa considerar&nbsp;o envolvimento, motiva\u00e7\u00e3o e engajamento da sua equipe para alcan\u00e7ar o \u00edndice projetado. Isso pode vir atrav\u00e9s de programas de <strong>incentivo e bonifica\u00e7\u00f5es<\/strong>, por exemplo. Voc\u00ea tamb\u00e9m deve ficar atento ao cumprimento de prazos, e sempre fixar uma data limite para o cumprimento das metas de vendas.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>O crescimento de seu neg\u00f3cio depende dos resultados que voc\u00ea atinge. E isso passa pela elabora\u00e7\u00e3o das metas de vendas.&nbsp;Elas s\u00e3o resultados de um planejamento, no qual voc\u00ea vai definir quis s\u00e3o os objetivos a serem atingidos ou, melhor ainda, superados. As boas metas s\u00e3o ousadas, mas, ao mesmo tempo, poss\u00edveis de serem atingidas (veja [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":75900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-40","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-blog","post_format-post-format-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Saiba como definir metas de vendas para seu neg\u00f3cio - Globoex<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/globoex.com\/stone\/metas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Saiba como definir metas de vendas para seu neg\u00f3cio - Globoex\" \/>\n<meta property=\"og:description\" content=\"O crescimento de seu neg\u00f3cio depende dos resultados que voc\u00ea atinge. 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